- For Print
- September 28, 2007
˶ Co., Ltd. (Headquarters: Tokyo, President & CEO: Haruo Naito) announced today that the Company established its pharmaceutical marketing subsidiary, ˶ SA/NV in Belgium. ˶ SA/NV is owned by ˶ Europe Limited (Headquarters: London, President: Yutaka Tsuchiya).
Serving as the regional sales hub for Benelux (Belgium, Netherlands and Luxembourg), which is the sixth largest market in the EU, ˶ SA/NV will start marketing activities in all three Benelux countries hereafter with the focus on the anti-epileptic drugs Zonegran® and Inovelon®, as well as the non-opioid severe chronic pain agent Prialt®. In addition, ˶ SA/NV plans to start co-promotion of its Alzheimer's disease treatment Aricept® in Belgium and Luxembourg with its co-promotion partner.
˶ plans further expansion of its business operations across Europe and will undertake “Independent Marketing” activities by using their own sales and marketing personnel, tailored for each county. ˶ SA/NV is the Company's ninth marketing subsidiary in Europe, and brings the total number of countries where ˶ undertake sales and marketing operations through its own distribution channels to 17, including; the United Kingdom, France, Germany, Italy, Spain, Switzerland, Sweden, Ireland, Austria, Denmark, Finland, Norway, Portugal, Iceland, Belgium, Netherlands, and Luxembourg.
Through stable provision of ˶'s products, further enabled by the establishment of new subsidiaries and branches, ˶ is committed to increasing patient value and fulfilling the diverse needs of patients and their families throughout Europe.
[Company Outline]
Company Name : | ˶ SA/NV |
Establishment Date : | September 10, 2007 (Local Time) |
Capital : | 7 million Euros (approx. 1,100 million yen) |
Location : | Brussels, Belgium |
Operations : | Promoting the sale of pharmaceutical products |